Teenage Research Unlimited, Inc. (“TRU”) is a full-service market research firm that, over its 25-year history, has established itself as the only youth-research firm to provide syndicated, qualitative, and quantitative research. TRU provides its services to many of the world’s leading brands, including Adidas, ESPN, Hewlett Packard, MTV, Nike, Pepsi, and Universal. In addition, TRU regularly applies its expertise to the “un-marketing” of high-risk youth behaviors. As an advocate for teens, TRU has helped pioneer the field of youth social marketing. Founded in 1982, TRU is headquartered in Northbrook, Illinois.

Research International is the world leader in custom market research. It partners with clients the world over, giving them the knowledge to make decisions about businesses and brands, understand people, and anticipate and shape their future. Research International is a part of Kantar, the information, insight and consultancy division of WPP Group (Nasdaq: WPPGY), one of the world's largest communications services groups, employing 97,000 people (including associates) working in over 2,000 offices in 106 countries.

Crowe Capital provided financial advisory services to Teenage Research Unlimited, Inc.